
Aviva is the world’s sixth-largest* insurance group and the largest insurance services provider in the UK.
We are one of the leading providers of life and pension products in Europe and are actively growing our long-term savings businesses in Asia Pacific and the USA.
Our main activities are long-term savings, fund management and general insurance4.
We have premium income and investment sales of £45.1 billion≠ and £379 billion≠ of funds under management. We have 46,000 employees serving over 53 million customers in 28 countries around the world.
Our purpose is to bring prosperity and peace of mind. We will do this by realising our vision: “One Aviva, twice the value”.
By working together across our businesses, we will optimise our performance in the global marketplace and maximise the value we can generate for all our stakeholders.
The “One Aviva” triangle has been developed to explain the purpose, vision, strategy and regional performance of the group in a single and straightforward way.